Privacy Policy

AMFG (“us”, “we”, or “our”) operates the website (the “Service”). At AMFG, we’re committed to protecting and respecting your privacy. This Policy explains when and why we collect personal information about our website visitors, how we use it, the conditions under which we may disclose it to others and how we keep it secure. Any questions regarding this Policy and our privacy practices should be sent by email to: By using our website and Services, you’re agreeing to be bound by this Policy.

Information Collection And Use

While using our website, we may ask you to provide us with certain personally identifiable information. This information may include your email address, IP address, name, phone number, work address and information regarding what pages are accessed and when. We obtain information about you when you use our website, for example, when you download a resource or contact us about our Services.

We may use your information to:

  • Contact you regarding our Services;
  • Send you direct communications which you have requested and that may be of interest to you. This may include our monthly newsletter and information about new product updates, case studies and other marketing material.

Access to Your Information

We will not share or sell your information to any third parties.

Data Security

The security of your Personal Information is important to us. We use safe protocols for communication and transferring data via our website (such as HTTPS). However, remember that no method of transmission over the Internet is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

Use of “Cookies”

Like many other websites, the AMFG website uses cookies. “Cookies” are small pieces of information sent by an organisation to your computer and stored on your hard drive to allow that website to recognise you when you visit. They collect statistical data about your browsing actions and patterns and do not identify you as an individual. The use of Cookies helps us to improve our website and deliver a better more personalised service. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

We use Google Analytics to measure traffic and visitor behaviour on our website. This information is not personally identifiable.
Google has its own Privacy Policy which you can review here.

This website may also use Mouseflow. a website analytics tool that provides session replay, heatmaps and similar features/functionality, to improve our website and provide a better experience for you. Mouseflow may record mouse clicks, mouse movements, page scrolling, page visits, anonymised IP address and similar metadata. Mouseflow does not collect any information on pages where it is not installed, nor does it track or collect information outside your web browser. If you’d like to opt-out, you can do so at You can access Mouseflow’s Privacy Policy at

Links To Other Websites

Our website may contain links to other websites run by other organisations. This privacy policy applies only to our website‚ so we strongly advise you to read the privacy statements on the other websites you visit. We cannot be responsible for the privacy policies and practices of other third party sites or services, even if you access them using links from our website.

Compliance With Laws

We will disclose your Personal Information where required to do so by law or subpoena or if we believe that such action is necessary to comply with the law and the reasonable requests of law enforcement or to protect the security or integrity of our Service.

Children’s Privacy

Our Service does not address anyone under the age of 18. We do not knowingly collect personally identifiable information from children. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us ( If we discover that a child under 18 has provided us with personal information, we will delete such information from our servers immediately.

Controlling your personal information

You have a choice about whether or not you wish to receive information from us. If you do not want to receive direct marketing communications from us about our Services, then you can select your choices by ticking the relevant boxes situated on the form on which we collect your information. We will not contact you for marketing purposes by email unless you have given your prior consent. You can change your marketing preferences at any time by contacting us at

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

This Policy was last updated in May 2020.

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